Goal Organization of the launch event of a new Skincare line.
Concept & Design The event, held at the Belluno Ethnographic Museum at the foot of the Dolomites, was divided into two parts. The first part of the presentation set up inside a small but welcoming room, where a series of spruces formed the background of the stage and the scents of nature filled the air of the room. The second part took place at dusk; it was exclusive evening where the public was immersed in nature through fascinating projections of Dolomite plants on the facades of the historic building. Natural sounds echoed in every corner of the location and scenic lights illuminated the nature of the park. It was sensorial journey where photo blowups of both Dolomia and the Dolomites told the guests a story full of identity.