Goal Creation of the Auge21 catalog.
Concept The aesthetic silence of Auge21 kitchens is represented by the essential and authentic language of photography.
Design The photographic and graphic project of the catalog aims to visually represent the maximum aesthetic minimalism of Auge21. The entire large-format brochure describes the brand’s customized models, exclusively using the visual language of images. The total absence of graphics leaves the design of the products themselves the role of absolute protagonists and eliminates any commercial reference from the narration because all the necessary textual information was inserted at the end of the catalog.