direzione creativa_comunicazione_design

excellence beyond the shield

goal Design of a new wine glass for Montelvini Prosecco as part of its Asolo Experience.

concept The symbolic element featured across Montelvini’s labels becomes a window revealing the excellence of Prosecco from the hills of Asolo.

design A matte-black glass featuring the Montelvini shield shape in a transparent finish on the front, allowing the drinker to admire the fine, lively bubbles of Asolo’s renowned Prosecco.

 

category: campaign

client: Montelvini

year: 2023