Goal Redesign of the packaging for the new Maniva range of sparkling drinks.
Concept & design A new, light and elegant design has been given to the traditional Maniva one-litre returnable bottles. The full-height label wraps completely around the bottle to conceal any signs of wear on the glass during re-bottling. The large label, coloured to match the contents, incorporates the actual label of the smaller product variant, thereby expressing the Maniva style within a more compact and elegant space. Bright colours and minimalist, refined graphics lend the Maniva soft drinks a distinctive and sophisticated identity.
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